Fortune 421 presents the parties we all know and love, and designs the duds we all sport in the San Diego sun - but, do you ever wonder, when Fortune isn't planning and styling, what are they up to?
With the success of promotions and design, Jason Herrick, of Fortune 421 fame, decided to take an altruistic turn, just in time for the holidays. Fortune the Kids is Jason's new non-profit company that gives back to homeless teens across the country. Fortune the Kids partnered with Stand Up for Kids, a non-profit operation with a similar mission to help street kids improve their lives. Stand Up for Kids is a non government funded program, and relies solely on the giving of the community.
Through their charitable actions, Fortune the Kids hopes to influence San Diegans to give back and "share the fortune!" The first annual Bowling for Turkey event at East Village Tavern and Bowl raised $1,000 for the homeless youth and their Thanksgiving dinner - and this successful event is only the first of many in San Diego.
Says Jason, "As my companies grow, I want to always make sure we are doing our part to give back to the communities that we play in. Focusing my efforts in the homeless community is important because it hits close to my heart, as my mother was homeless and in shelters for 10 years while growing up."
From throwing parties at top Gaslamp venues to designing fashions for locals with style, to looking out for less fortunate youth and teens in the San Diego area, one thing is for sure: Jason Herrick is doing his part to better the San Diego community.
And now, it's your turn to help. Come support Jason's next Fortune the Kids charity events, and do your part to give back this holiday season - while partying in pure Fortune fashion.
Friday, December 14, 2007 at Airport Lounge from 9pm - 2am
A Very Fortune Christmas is the second annual clothing drive to warm San Diego's homeless youth. Bring winter clothing items to receive free entrance, all clothing donations will be given to Stand Up for Kids.
Attire: Where you're favorite or ugliest Christmas sweater!
Entertainment: DJs J-Sin and DJ Theron
Tuesday, December 18, 2007 at The Fleetwood from 10pm - 2am
Fortune's Industry Christmas Party is part two of the clothing drive to warm San Diego's homeless youth. The Fleetwood will feature industry drink specials all night long. Bring winter clothing items to receive free entrance, all clothing donations will be given to Stand Up for Kids.
Entertainment: DJs Craig Smoove, Theron, G*Roy & Chris DeVoy
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